Google is always adding new extensions to their ads — and one of the newer extensions that’s available for everyone is callout extensions. I’ve been using callout extensions in all of my campaigns lately and have yet to find any cases where the CTR didn’t increase (even if only slightly) when the callout extensions were
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What’s the Difference Between Google Plus and Google My Business?
Google has far more products and services now than anyone could have predicted in its search engine infancy. But with so many options available, it may start to become unclear what each one is for, or at the very least, how the services differ from one another. Between Google Plus and Google my Business, marketers
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